"Open houses are a proven lead generation channel — you're right that they work. The question is: what happens to the leads you get that don't convert immediately? Do you have a systematic follow-up process for them?"
"Face-to-face generates the contact — but the gap is usually in what happens after. The agents who dominate open houses have the best follow-up systems, not just the best in-person skills."
"How many leads do you get per open house, and what's your follow-up process for them? I'm curious whether the gap is generation or conversion."
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