"That's a smart instinct — neighborhood-level market knowledge matters. The question is whether 'local' is about geography or about recent transaction volume in that specific zip code. An agent who's been in the area 20 years but hasn't closed in your neighborhood in 3 years knows the history, not the current competition."
"Local expertise is a real advantage — I'm not arguing against it. But here's what I'd look for in addition: who was the agent in the 3 most recent transactions on your street, and what did the offer process look like? That tells you more than tenure alone."
"I can show you my track record in your exact neighborhood — last 10 transactions, average days on market, list-to-sale price ratio. If the data supports what I'm claiming, then 'local' and 'effective' are the same thing. Want to see it?"
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