"Luxury buyers are actually heavy digital consumers — they just consume different content than mass-market buyers. The question is whether your digital presence speaks to the luxury buyer specifically."
"Where do your luxury clients actually find their next property — online search, agent referrals, print? I'm curious what the data says vs. what you assume."
"We have a luxury-specific digital strategy — high-end video, targeted placement, white-glove landing pages. It's designed specifically for the price point you're working at."
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