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SaaS Sales Objection

Our CFO is asking about customer references from companies in our size range — we need those before approving.

3 responses
anchor
Thanks

"I can send you 3-5 reference customers in your size and industry — we keep references available for exactly this purpose. I'll connect you directly so you can ask the hard questions."

probe
Thanks

"What's your company size range, and which industry are you in? I'll match you with references that look like your situation, not generic success stories."

validate
Thanks

"Reference requests are the right call — you should talk to peers, not just us. I'll have those introductions set up within 48 hours."