"What's the merger timeline, and is this a full merge or an acquisition where you're keeping both systems? The integration challenge changes depending on the structure."
"Mergers are exactly when consistency across the combined team matters most. This tool standardizes how every agent in both brokerages handles objections — it becomes the shared playbook during the chaos. That's the value, not the problem."
"Let's hold this conversation for 60 days post-merger — but when you're ready, we can onboard the merged team in one session with a unified playbook. Just flag me for then."
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