"What are the evaluation criteria for the bake-off — feature comparison, pilot results, pricing, implementation timeline? I want to enter that process with our strongest case ready."
"We're happy to compete on a level playing field — and we're confident in our results. What if we proposed a 60-day side-by-side pilot where both teams run simultaneously? The data decides."
"Bake-offs are good for the buyer — they surface the real differences. What's your biggest concern about [Competitor]? That's usually where we win."
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