"When does your fiscal year end, and what's the approval cycle timeline for new tools? I want to build a timeline so we come back at the right moment, not a moment that's convenient for us."
"What if we put a trial in front of you now so it's live when your fiscal year resets? You'd come in with proof-of-concept data that makes the approval conversation much easier."
"Q3 decisions that wait until Q4 often lose momentum — the budget gets allocated to other things before the conversation restarts. What if we moved this to an early Q3 evaluation instead of a post-Q3 one?"
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