"We offer a full guided pilot instead — same thing, just more valuable. A free trial without support means you get lost in setup and blame the product. Our pilots come with a dedicated setup engineer. Which would you rather have?"
"What would you actually learn in a free trial that you can't learn in a structured pilot? The answer tells me whether the comparison is apples-to-apples."
"Free trials work for simple tools. For something with this depth, you'd spend the trial figuring out setup, not experiencing value. I'd rather show you value in week one than leave you to figure it out alone."
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