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real_estate Sales Objection

Zillow says it's worth more than your CMA

4 responses
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"Zillow's estimate is a starting point — it doesn't account for your specific floor plan, recent upgrades, or neighborhood nuances. I've seen it off by $80K on this street."

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"Which Zestimate were you looking at? The Zillow number or the Redfin estimate? They can differ by quite a bit."

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"Zillow's own data shows their median error is about 2.5% — on a $600K home, that's $15K. Not nothing."

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"Let's pull the 3 most recent comps from your immediate area, not just Zillow's model. That's the conversation worth having."